When Your Motivation is High

"When motivation is high, people not only take action when prompted, they can also do difficult things. If you’ve ever read about a mother fighting off a bear to save her child or an ordinary person pulling someone out of the path of an oncoming subway car, you get the point."

-- BJ Fogg

Don't Under Estimate One Tiny Action

"One tiny action, one small bite, might feel insignificant at first, but it allows you to gain the momentum you need to ramp up to bigger challenges and faster progress. The next thing you know, you’ve eaten the whole whale."

-- BJ Fogg

Learn To Start It Small

"No matter how much you want to cultivate a healthy habit, you won’t be able to do it reliably if you start big. When you go big, the new habit probably won’t stick. In many people’s lives, tiny isn’t just the best option, it might be the only option."

-- BJ Fogg

Tiny Habits Works As It Adds Up

"Creating positive habits is the place to start, and creating tiny positive habits is the path to developing much bigger ones. Once you know how Tiny Habits works— and why it works—you can make big onetime changes. You can disrupt unwanted habits. You can work up to bucket-list behaviors like running a marathon."

-- BJ Fogg